The Chester French Blog

Posts Tagged ‘bryce’

Chester French Police

Posted by chesterfrench on Thursday, July 23rd, 2009

Chester French supporter extraordinaire Bryce brought us all the Lessons in Endurance a few months back. Well, he’s back with a brand new video showcasing a brilliant and hilarious way to promote Chester French. Check out Chester French Police:

We think we might just have the most creative supporters out there. And so we’re asking you guys and girls out there to put your thinking caps on.

We’re going to be all over the USA (and parts of Canada too) on this Blink 182 tour. Each city, each day is a different chance to connect with supporters and help them spread the word about Chester French (and sometimes, reward those of you with the most creative ideas).

So we’re asking you to post, right here in the comments, ideas on how to help spread the good word on Chester French. Leave as many comments as you can and we want an idea from everyone. Remember, there are no bad ideas… just bad dancing.

Comment away!

-DA & Max

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Bryce’s “Lessons In Endurance” Video Featured on hypebot

Posted by chesterfrench on Friday, May 29th, 2009

hypebot is one of the most important blogs in the music industry–it’s read by all the movers, shakers and the movers and shakers’ assistants. So it’s super awesome the blog gave our buddy & supporter Bryce’s hilarious vide, “Lessons In Endurance, Episode 1: Mixtape Madness” some coverage.

Here’s Bryce’s video again for those of you who forgot:

And here’s hypebot’s write up:

“It’s no secret that there is promotional power in giving away music, but just slapping a FREE banner on a web site doesn’t cut it anymore.  Free is everywhere.  But what if the free music was on a CD given fan to fan with no strings attached?  That could get pretty expensive…unless the fans do it for you.

Free fan created CD’s os exactly what indie band Chester French is encouraging fans to do with a video series about an an uber-fan who “burned tons of copies and gave them out to everyone he knows (and a bunch of people he doesn’t!)”. Through the videos, “Bryce wants to teach you guys how to be the Ultimate Chester French Supporter, just like him.” Then the bands asks, “So, how did you guys promote the mixtape?” Brilliant.

But the band doesn’t just embrace “free” with fan burned CD’s.

Of course, there is the requisit amount of free content to listen, watch and interact with on The Chester French web site. But there’s also more:

“Please join the Chester French VIP Concierge Service below to receive a VIP invitation to the next Chester French show or party in your city. We’ll even send you a free mp3 of the “She Loves Everybody” Clinton Sparks Dance Remix.”

Note that the band doesn’t shout “Join Our Email List” and it’s “Membership in the Chester French VIP Concierge Service”, and it’s free to join plus you get a free remix in exchange for your name, email address and zip code.”

Bryce’s video also got great coverage on TechDirt and got a great mention from our friend Ian Rogers, on his Twitter account.

This is the kind of thing that keeps us completely energized because it’s making listening to music FUN again.

We’re currently working with Bryce on the next few episodes of Lessons In Endurance. Stay tuned!

-DA & Max

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Lessons In Endurance With Bryce, Episode 1 (video)

Posted by chesterfrench on Tuesday, May 26th, 2009

We introduced you guys to our buddy and supporter Bryce last month. For those of you guys who don’t remember, Bryce went all out right when “Jacques Jams, Vol 1: Endurance” came out and burned tons of copies and gave them out to everyone he knows (and a bunch of people he doesn’t!)

Well, Bryce wants to teach you guys how to be the Ultimate Chester French Supporter, just like him. So he’s launching a series of videos about it, called Lessons In Endurance. Here’s Episode 1: “Mixtape Madness”:

So, how did you guys promote the mixtape?

-Chester French

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